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Performance Marketing Course In Varanasi

A practical, hands-on course in Google Ads, Meta Ads, analytics, and AI tools, taught by working digital marketers at DigitalGrowthWorld, Varanasi.

Learn Performance Marketing with AI and Get Real Results

Module 1: Performance Marketing Foundations

  • What performance marketing is vs. brand marketing
  • The funnel (TOFU, MOFU, BOFU) and key metrics: CPC, CPM, CTR, CPL, CAC, ROAS, LTV
  • Setting goals and budgets
  • AI angle: using AI for market and competitor research

Module 2: Tracking and Analytics Setup

  • GA4, Google Tag Manager, Meta Pixel, and Conversions API
  • Conversion tracking, UTM structure, attribution models
  • AI angle: AI-assisted dashboard building and report summaries

Module 3: Google Ads

  • Search, Display, YouTube, Performance Max, Shopping
  • Keyword research, match types, Quality Score, bidding strategies
  • AI angle: AI keyword clustering, ad copy generation, search-term analysis

Module 4: Meta Ads (Facebook and Instagram)

  • Campaign structure, audiences, lookalikes, retargeting
  • Creative formats: Reels, carousels, lead forms, WhatsApp ads
  • AI angle: AI creative ideation, script and caption writing, Advantage+ campaigns

Module 5: Landing Pages and Conversion Rate Optimization

  • Page structure, offers, CTAs, A/B testing
  • AI angle: AI-written copy variations, heatmap, and feedback analysis

Module 6: Creative and Content for Ads

  • Hooks, storytelling, UGC-style ads, video basics
  • AI angle: AI image and video tools, prompt frameworks for ad creatives

Module 7: Optimization, Scaling and Reporting

  • Scaling rules, budget allocation, fixing high CPA
  • Client reporting and dashboards
  • AI angle: AI for performance diagnosis and automated insights

Module 8: AI Automation and Career/Agency Practice

  • Automating lead follow-up, CRM, WhatsApp flows
  • Building your AI workflow stack
  • Freelancing, pricing, proposals, and live campaign projects
Why Choose Digital Growth World ?
We are an Experienced Team who Breathe with Digital Marketing.

Placement Assistance

We help you build your Digital Resume & Social Profile. We have a dedicated team to give you a placement calls until you get placed. We have placed all our students after completing their course.

Live Project Experience

The objective of the course is the emphasis on the practical application of knowledge in Digital marketing with AI and tools for the continuous independent development of graduates.

20+ Certificates

Get 20+ Certificates which include google certifications, Course completion certificate, an internship letter, & many more. Certification allows you to make an explosive career.

Micro Batch Size

Small batch size. Having fewer students means that each one can get the eye they want from their teacher. They are also endorsed to participate in discussions and driven to explicit their evaluations.

Learn From Experts

Learn and Grow from Industry Experts. Each module will be handled by the respective subject matter experts.Engage in live projects, case studies, and interactive workshops for experiential learning

Lowest Fees In The Industry

Lowest fees for Advanced digital marketing Courses. Top Quality trainer, Unique delivery method, excellent support services, updated Student Online Portal, and many more.
We have the courses that suit your requirements for digital marketing career growth. Performance marketing Course Varanasi

You can access our courses remotely from any part of the world on any device you prefer. Our Performance Marketing Course in Varanasi is an advanced learning, career-focused program designed to equip you with the skills needed to thrive in the digital marketing industry.

How Can Digital Growth World Help for Students, Professionals & Job Seekers?
students, freelancers, business owners, and working professionals who want to start or grow a career in digital marketing.
Student

For Students

There is no age to start learning Digital Marketing and you can start today! Students of all ages can learn a great deal from our programs.

For Job Seekers

Looking for Digital Marketing courses to launch yourself in the industry? Digital Growth World is your one-stop-shop for learning online marketing.

For Professionals

Are you looking for ways to grow your business? Find out ways to increase your client base and market your products at cheaper rates.

How DGW Team Can Help

We enjoy adapting strategies to offer every Student the best Course that is at the forefront of the industry.

Email Marketing

Want to generate business leads and expand your business by learning?
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Affiliate Marketing

Want to make money without the hassle of setting up a huge business?
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Search Engine

Learn how to optimize your website and lead the searches to accelerate your business.
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Online Money Making

Learn how to set up your own online venture with us.DigitalGrowthWorld
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Social Media

Looking for ways to maximize your reach through social media platforms?
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Google Analytics

Keep a track of your business and your day-to-day performing by learning.
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DGW Benefits to Enhance Your Career
We are an experienced and talented team of passionate consultants who breathe with search engine marketing.

Strengths

We build a thorough strategy for you that lacquer your strength.

Weaknesses

We help you improve the weak areas that are required for you in companies or in your business.

Opportunities

We also help you in finding the best opportunities available in market.

Threats

We understand your needs and help you in finding a solution to your threats.
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    Frequently Asked Questions

    What Is Unique About Performance Marketing Course At Digital Growth World

    Performance Course is an exhaustive training program on Digital Marketing with 8+ MODULES provided by Digital Growth World. Our fee structure is affordable and lesser than other digital marketing courses provided by other institutes because We believe in more Learning than Earning and We also provide you with free tools.

    Who Should Join This Performance Marketing Course ?

    From a student who just cleared his 12th to a dropout from college. From a job seeker to a Businessman. From an entrepreneur to a trainer. Everyone should attend this performance marketing course to build a better future and earn a good salary.

    What is the eligibility required to do these courses?

    You need to have successfully completed your XII certification in order to join any course at DGW. Basic knowledge of Laptop and Internet Required is required to make your career in digital marketing.

    What Batches Do You Offer For Performance Marketing Course?

    For the Performance Marketing Course, we offer both weekday and weekend batches.

    Weekend (Saturday & Sunday)

    Weekdays (Tuesday to Friday)

    Where is this institute located in Varanasi?

    Our Center is located in F-2/12 Mint House, Nadesar, Varanasi, UP 221002, India. It’s Just Opposite Hotel Taj Ganges, Varanasi.

    It Is An Online Or Offline Course ?

    It will be live classroom training and will be delivered to you At Our Center. The student can choose from weekday and weekend training options. You will also get access to our Student Portal that provides you an option to go through missed lectures videos and assignments and exercises 24*7.

    Do you Provide Any Practical Training In This Digital Marketing Course?

    Yes, 90% of the training for the Digital Marketing Course will be practical which will be based on Tools and Skills and 10% You will get Daily Assignments to work and & Interactive Classroom Exercises that you will never get bored of.

    Do you provide placements?

    Yes, we provide placement assistance. You get placed depending on your performance. You may have to visit the company location for the Interview process.

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