This position is responsible for developing and implementing SEO strategies to improve website performance, manage Google Analytics and Google Ad Word Campaigns.
Job Responsibilities:
  • Implement and develop SEO strategies to improve traffic and performance of websites
  • Assist with managing the execution and strategy of organic searches across our business units, including managing deliverables, reporting and collaborating with internal teams
  • Perform ongoing keyword research including discovery and expansion of keyword opportunities
  • Identify organizational goals and business limitations, related to SEO
  • Monitor, analyze and report on metrics from various sources, including but not limited to Google Analytics, SEMRush, Moz, and various SEO ranking tools
  • Responsible for Google AdWords Strategy
  • Write effective SEO content for blogs, websites and social media accounts
  • Analyze keywords and SEO techniques used by competitors
  • Interface directly with business units to present SEO deliverables, manage expectations and manage ongoing internal relationships
  • Manage monthly analysis and reporting of various accounts to identify further optimization opportunities
  • Work with individual business units to implement and track advertising campaigns
  • Keep current on the latest trends in search marketing and share with the greater team
Required Skills / Qualifications:
Education & Experience

  • Bachelor’s degree
  • Fresher Or 1 Year of Experienced search engine optimization experience and Google Analytics/AdWords
  • Experience in Web analytics tools such as Google Analytics or Adobe Analytics
  • Experience in PPC/Display marketing or other digital marketing specialties a plus
   Skills & Abilities

  • Working knowledge of HTML, CSS, and Javascript development and constraints
  • Must have a strong understanding of SEO best practices, keyword research methodology, link building and technical SEO
  • Must be able to think creatively and identify and resolve problems
  • Must be able to communicate clearly and effectively articulate thoughts/strategies
  • Must have the ability to work individually as well as with a team

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